Reinventing the business with virtual reality

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Tere Vida Mombiela
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  • A technological leap
  • Dassault Systèmes 3D Center
  • Changing traditional models

A technological leap

Virtual reality was born in the 1990s, but since that time it has made a technological leap that could today place it at the forefront of innovative applications and not just in the game.

According to him, recent developments in virtual reality could benefit companies. He takes several examples of the development of virtual reality for this market.

Dassault Systèmes 3D Center

THEIdeas Lab at Dassault Systèmes, was, he explains, a pioneer in the design of large-scale immersion tools in collaboration and with the National Institute for Aviation Research de l 'Wichita State University is currently working on a center of this virtual reality software design called “3D center”.

Explain Jeff Smith, director of the Ideas Lab. Dassault Systèmes has invested 1,9 million dollars, in the realization of this center.

Changing traditional models

Virtual reality can, for example, make traditional operating models evolve. For example, the company Touchstone Research, marketing research firm, designs a virtual reality tool intended for carrying out surveys, an activity that reverberates in all sectors: explains Touchstone founder Aron Burch

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